Nine Operators Form App and Service Alliance Reaching 1 Billion Customers

Nine telecom companies have created a “Partnering Operator Alliance” that aims to promote new apps and services for a billion mobile and fixed network customers in more than 80 countries.

Current members of the alliance include BT, Deutsche Telekom, Reliance Jio Infocomm, Millicom, MTS, Orange, Rogers, TeliaSonera and TIM.

The Alliance hopes to promote all relevant product categories within an operator’s business, mobile as well as fixed, B2C as well as B2B. The Alliance will be expanding to additional operators soon.

The Alliance focuses on exchanging best practices on how to bring partner propositions to the market, on joint efforts in partner scouting and will also exchange knowledge about upcoming trends and services amongst the group.

Already, the Alliance has established relationships with 30 innovative partner businesses including AirBnB, Celltick, Disconnect, Idoomoo, Magisto, Mojio and Spotify.

The alliance is an open network of like-minded operators worldwide with complementary geographic footprints.
Post a Comment

Popular posts from this blog

Voice Usage and Texting Trends Headed in Opposite Directions

What to Do About Industry Challenges? "Take the Package," One Exec Quips

Verizon has a Brand Promise Problem