That is an indicator that mobile advertising has reached an inflection point.
One might argue that mobile advertising is just about 10 years behind online advertising in its development.
Monday, May 16, 2011
Mobile Advertising Hits Inflection Point
That is an indicator that mobile advertising has reached an inflection point.
One might argue that mobile advertising is just about 10 years behind online advertising in its development.
Gary Kim has been a digital infra analyst and journalist for more than 30 years, covering the business impact of technology, pre- and post-internet. He sees a similar evolution coming with AI. General-purpose technologies do not come along very often, but when they do, they change life, economies and industries.
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1 comment:
As Henry Ford said, "I know half of every dollar I spend on advertising is wasted. I just don't know which half."
With the implementation of mobile advertising you'll get closer to the goal of knowing which half is wasted and which is not. So I think the market for mobile advertising will be skyrocketing over the next few years.
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