Thursday, July 1, 2010

Over-the-Top Video Will Generate $20 Billion in 2014

U.S. broadband households that view over-the-top video will grow from 38 million in 2009 to 81 million by 2014, according to In-State. Of course, "viewing" is not the same thing as "paying."

But revenue from OTT video will more than quadruple by 2014 to nearly $20 billion, In-Stat forecasts.

Most of that revenue likely will come from subscriptions and pay-per-view sources, as content owners so far have found difficult the challenge of creating a revenue stream based solely on advertising.

No comments:

Don't Expect Measurable AI Productivity Boost in the Short Term

Many have high expectations for the impact artificial intelligence could have on productivity. Longer term, that seems likely, even if it mi...