| Mobile Financial Service Audience (Accessed Bank, Credit Card or Brokerage Account) 3 Month Avg. Ending Dec-2010 vs. 3 Month Avg. Ending Dec-2009 Total U.S. Mobile Subscribers Ages 13+ Source: comScore MobiLens | |||
| Total Unique Audience (MM) | |||
| Q4 2009 | Q4 2010 | Percent Change | |
| Accessed Mobile Financial Services* | 19.3 | 29.8 | 54% |
| Accessed via Mobile Browser | 11.8 | 18.6 | 58% |
| Accessed via Application | 4.9 | 10.8 | 120% |
| Accessed via SMS | 6.0 | 8.1 | 35% |
Sunday, March 27, 2011
30 Million U.S. Mobile Users Access Financial Accounts Using Mobiles
A new comScore report found that 39 million U.S. mobile users accessed financial services accounts (bank, credit card, or brokerage) using their mobile device in the fourth quarter of 2010, an increase of 54 percent from the fourth quarter of 2009.
Gary Kim was cited as a global "Power Mobile Influencer" by Forbes, ranked second in the world for coverage of the mobile business, and as a "top 10" telecom analyst. He is a member of Mensa, the international organization for people with IQs in the top two percent.
Subscribe to:
Post Comments (Atom)
Yes, Follow the Data. Even if it Does Not Fit Your Agenda
When people argue we need to “follow the science” that should be true in all cases, not only in cases where the data fits one’s political pr...
-
We have all repeatedly seen comparisons of equity value of hyperscale app providers compared to the value of connectivity providers, which s...
-
It really is surprising how often a Pareto distribution--the “80/20 rule--appears in business life, or in life, generally. Basically, the...
-
One recurring issue with forecasts of multi-access edge computing is that it is easier to make predictions about cost than revenue and infra...
No comments:
Post a Comment