Verizon's AOL Acquiring Millennial Media

Verizon-owned AOL is acquiring Millennial Media, the mobile advertising platform. The move reinforces Verizon’s commitment to mobile advertising business, and also is among the relatively few Verizon operations that operates outside the United States, as well as within the United States.

SingTel is among other mobile firms with significant stakes in the mobile ad network and advertising services business.

The deal will give AOL a much bigger footprint in mobile advertising, with Millennial’s network covering some 65,000 apps and one billion active users globally in markets like the U.S. but also Singapore, Japan, UK, France and Germany.
Post a Comment

Popular posts from this blog

Spectrum Fees, High Incremental Capex, Lower Value in Ecosystem Mean Historic Changes Might be Necessary

For Ting, Operating Costs are Key to Business Model

Lower FTTH Costs Improve the Business Model, But How Much?