Thailand is Mobile First

Mobile phone adoption in Thailand shows why some consider Southeast Asia the first “mobile-first” region.

Mobile mobile adoption in Thailand has reached a point the average Thai person has 1.4 mobile phones or accounts, representing 140 percent adoption.

Mobile Internet penetration in Thailand has jumped from a one percent in 2009 to 56 percent in 2013. Perhaps more to the point, Thailand has more mobile phones connected to the Internet than there are Internet users.