According to Gartner consumers will spend $6.2 billion in mobile app stores during 2010, about 20 percent of all apps downloaded. There will also be $600 million dollars worth of advertising revenues generated by those downloads.
Gartner forecasts the total download revenue will increase to nearly $30 billion by 2013. The number of free or
ad-funded apps will increase to 87 percent by 2013. There also will be an increase of business models where the download is free, but there are additional charges associated with use of the applications.
In some cases users will have free access for a period, to be followed by purchase. In other cases users can use the free version, with limited functionality, but can get access to full functionality by upgrading for a fee.
Subscription services, or charging for content within an application are other revenue models. Some apps might also charge for access to new levels or areas within the application.
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1 comment:
People are using the apps for making their mobile phone more personalize and user friendly for their work. That's why people are downloading the more and more apps. So that the download ratio in 1013 is increased.
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