Tuesday, December 21, 2010

Google Still Hunting for a Social Coupon Network

Google, whose $6 billion buyout offer was spurned by Groupon, is in talks with much-smaller rivals, the New York Post reports.

The news is not unexpected. Having determined that social couponing capability is key to local advertising, Google has to get into position, one way or the other.

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Are Americans 50% to 70% Less Social Than They Used to Be?

Social isolation seems to be a growing problem, a study by DDB Needham suggests. Between 1975 and 1998, the share of Americans who gave or a...