Tuesday, December 21, 2010

Mogreet Launches MMS Ad Network

Mogreet has launched a Multimedia Messaging (MMS) ad serving network giving brands the ability to deliver video and picture content to virtually any mobile phone and any wireless carrier, says James Citron, Mogreet CEO.

Mogreet’s interactive Multimedia Messaging (MMS) provides marketers with the largest MMS reach in the mobile world, allowing access to nearly any mobile phone in North America, Europe and Asia, including both smartphones and feature phones.

Among its first customers is Cha Cha, the online question and answer service that handles about a billion queries a year. It would be hard to argue that video and rich media have more impact than simple text, nor the proposition that reach for any visual campaign is wider for MMS than for any other channel.

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