Thursday, December 23, 2010

iAd Producer Makes iAd Ad Creation Easier

Apple's new "iAd Producer" will make it easier for would-be advertisers to design and assemble high-impact, interactive content for iAd. iAd Producer automatically manages the HTML5, CSS3 and JavaScript behind your iAd to make creating beautiful, motion-rich iAd content as easy as point and click, Apple says.

For advanced developers, iAd Producer offers sophisticated JavaScript editing and debugging, along with a powerful extension mechanism that enables them to create and re-use their own page templates and components.

That's going to delight, or at least appease, brands that found Apple's instance on creative control stifling.

No comments:

It Will be Hard to Measure AI Impact on Knowledge Worker "Productivity"

There are over 100 million knowledge workers in the United States, and more than 1.25 billion knowledge workers globally, according to one A...