Tuesday, February 1, 2011

How Twitter Makes Money

Twitter now offers three "advertising format. The promoted tweets program offers classic cost-per-click pricing.

The promoted accounts program uses a cost-per-action format, while the promoted trends program uses a flat-rate, daily sponsorship that drives huge amounts of impressions, engagements, and clicks.


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When Was the Last Time 40% of all Humans Shared Something, Together?

I miss these sorts of huge global events where 40 percent of living humans share a chance to build something for others.