Monday, March 7, 2011

35% of U.S. Mobile Subs Downloaded Apps in January 2011

In January 2011, 68 percent of U.S. mobile subscribers used text messaging on their mobile device, while browsers were used by 37 percent of subscribers (up 0.8 percentage points). Some 35 percent of subscribers downloaded applications, an increase of 1.6 percentage points. Accessing of social networking sites or blogs increased 1.1 percentage points, representing 25.3 percent of mobile subscribers. Playing games represented 23.7 percent of the mobile audience, while listening to music represented 16.5 percent (up 1.1 percentage points).

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