Video cord cutting really isn't a major reality yet, and major distributors will do everything they can to tie on-demand, over-the-top video to continued buying of subscription services. There are two different problems. Distributors can lose customers who used to buy cable TV, satellite TV or telco TV.
Perhaps the bigger problem is the apparently growing number of younger consumers who simply don't find the value proposition compelling. Those consumers do not object to the price. They simply don't find the product something they want or need. Even cord cutting assumes a consumer "used" to buy the product.
Thursday, October 6, 2011
A Visual View of Video Cord Cutting
Gary Kim was cited as a global "Power Mobile Influencer" by Forbes, ranked second in the world for coverage of the mobile business, and as a "top 10" telecom analyst. He is a member of Mensa, the international organization for people with IQs in the top two percent.
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