Publishers to Get 70% of Sales on Kindle

Amazon.com Inc. will start paying publishers 70 percent of the retail revenue for magazine and newspaper sales, after subtracting delivery costs, for each magazine or newspaper sold at its Kindle Store.

The move by Amazon, which takes effect Dec. 1, 2010, comes at a time when newspapers and magazines are increasingly looking at digital platforms like the Kindle and Apple Inc.'s iPad to replace revenue lost to decreasing print ad revenue, and at at time when Amazon wants to ensure it has the broadest support from the print publishing community for its ebook reader.

Publishers to Get 70% of Sales on Kindle - WSJ.com (subscription required)