Worldwide social media revenue is on track to reach $10.3 billion in 2011, a 41.4 percent increase from 2010 revenue of $7.3 billion, says Gartner. Global social media revenue is forecast to reach $14.9 billion in 2012 and $29.1 billion in 2015.
Advertising revenue is, and will remain, the largest contributor to overall social media revenue. Social media advertising revenue is forecast to total $5.5 billion in 2011, and grow to $8.2 billion in 2012. Advertising revenue includes display advertising and digital video commercials on any device including PCs, mobile and media tablets.
Social gaming sales will reach $3.2 billion in 2011, growing to $4.5 billion in 2012.
Social media subscriptions will conribute a modest $236 million in 2011 and total $313 million in 2012. Social media revenue
Advertising revenue is, and will remain, the largest contributor to overall social media revenue. Social media advertising revenue is forecast to total $5.5 billion in 2011, and grow to $8.2 billion in 2012. Advertising revenue includes display advertising and digital video commercials on any device including PCs, mobile and media tablets.
Social gaming sales will reach $3.2 billion in 2011, growing to $4.5 billion in 2012.
Social media subscriptions will conribute a modest $236 million in 2011 and total $313 million in 2012. Social media revenue
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