“Last year’s small crop of tablets was being touted as potential e-readers; a way to compete against the extremely popular Amazon Kindle lineup,” says Stephanie Ethier, Senior Analyst. “But this next generation of tablets is clearly being marketed as consumer multimedia consumption devices positioned to compete squarely against the Apple iPad.”
If the In-Stat predictions prove correct, the tablet will emerge as a device positioned about half way between a smartphone and a PC, as well as half way between an iPod and a PC. the notion of an iPad being an "iPod on steroids," or an "iPod with a bigger screen" will be resisted in some quarters. But the notion has resonance.
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