Wednesday, January 19, 2011

In the US Market, iPhone Outperforms Other Mobile Platforms in User Loyalty by a Wide Margin, Android is Second, Blackberry Fourth

The Apple iPhone scores 84 percent higher in loyalty ratings than the nearest competitor, Google Android. Among non-iPhone users, the number one preference for the next smartphone is iPhone.

The benchmark results by Zokem also show that older Windows Mobile devices and Nokia’s Symbian devices have already lost the game in the United States.

Both Microsoft and Nokia are, however, coming back with new offerings and trying to challenge the top three platforms – iPhone, Android and Blackberry – when measured by user loyalty.

During 2010 Android emerged as the single best selling mobile platform in the United States.

No comments:

Consumer Feedback on Smartphone AI Isn't That Helpful

It is a truism that consumers cannot envision what they never have seen, so perhaps it is not too surprising that artificial intelligence sm...