17% of Accounts Drive 60% of India Mobile Operator Revenues

Customers spending more than Rs 300 per month will account for 60 percent of India mobile industry revenues, said CLSA.

In other words, 165 million customers drive 60 percent of total industry revenues. 

If there are now about a billion total Indian mobile accounts active, then 17 percent of accounts drive 60 percent of revenue, a classic demonstration of the Pareto distribution, often called the “80/20 rule,” where a disproportionate amount of results is driven by a relatively small number of instances.

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