Whether you like to call the service a "daily deals" business, social shopping, mobile coupons or something else, Google now has launched its social shopping service.
Some of us think it is important not so much because consumers need yet one more channel to receive coupons, but because Google Wallet,among other efforts, ultimately will win or lose based on the ability to provide an engaging, easy to use and valuable way of supplying new value for consumers when shopping.
Google launches "offers"
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