Tuesday, November 24, 2015

In Emerging Markets, Mobile IS Internet Access, Says GSMA

With low fixed network Internet access availability in most emerging markets, mobile is increasingly becoming the key method for Internet access, the GSMA reports.

Coverage levels of 3G and 4G networks in emerging markets are expected to increase to 84 percent and 65 percent of the population respectively by 2020.

Given the increased availability of high-speed internet and the growing supply of sub-$50 smartphones, smartphone adoption will increase significantly to 2020, to account for 60 percent of total connections or more than 4.5 billion connections.By 2020, mobile Internet access will reach 100 percent in East Asia, 106 percent in South America and 131 percent in Central and Eastern Europe.

By 2020, mobile Internet access will have climbed from the 2014 level of 24 percent in the Middle East and North Africa to 71 percent. In Sub-Saharan Africa mobile Internet access will grow from 13 percent to 53 percent.

In South Asia, mobile Internet access will rise from seven percent to 41 percent, growth of nearly 600 percent.

The growth of mobile Internet access will be propelled, in substantial part, by huge increases in use of smartphones.

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