The purchasing decisions of 38 million Americans aged 13 to 80 are now influenced in various ways by social media, up 14 percent in six months, according to social media firm Hasai.
About 28 percent of U.S. adults said they give advice about purchases on social networking sites.
Read more here.
Saturday, August 13, 2011
Social Media Role in Buying is Growing
Gary Kim has been a digital infra analyst and journalist for more than 30 years, covering the business impact of technology, pre- and post-internet. He sees a similar evolution coming with AI. General-purpose technologies do not come along very often, but when they do, they change life, economies and industries.
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