Tuesday, August 31, 2010

$1.54 Billion U.S. Mobile Content Revenues in 2010; $3.5 Billion in 2014

Mobile content revenues will reach $1.54 billion in the United States this year, according to a new report from eMarketer. 

Analysts at eMarketer estimate combined revenues from three principal streams—subscriptions (streaming music and mobile TV services); direct and pay-per-view downloads (full music tracks, games and TV/movie/event programming); and advertising-supported (games, music services and video)—will more than double from 2010 to reach $3.53 billion in 2014.

Gaming is by far the leader in terms of usage and revenues: The number of U.S. mobile gamers is expected to reach 64 million in 2010, driving revenues of $849 million.

Meanwhile the number of US consumers who watch mobile video or television on their mobile devices is expected to reach 23 million this year and draw revenues of $719 million. By 2014, however, mobile video revenues are expected to reach $1.3 billion. 

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