Monday, August 23, 2010

Netflix Complementary to Cable?

As cable has lost video subscribers, Netflix has been racking them up: It had 15 million subscribers at the end of June, up 42 percent from a year earlier.

But according to Netflix chief content officer Ted Sarandos, the service ultimately is a complement to cable, not a killer: “Our product is like a motorcycle. Cable TV is like a car. If you price one cheap enough you can have both.”

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