$12 Billion Personal Cloud Business?

Though Apple’s iCloud services are available “at no incremental cost,” analysts at Forrester Research estimate there is about $12 billion in annual revenue (by 2016), about $6 billion earned in the form of subscription fees,  to be earned by providers of “personal cloud” services that help people manage their personal and work-related information across the many devices they use.



More than half the U.S. online population, about 135 million people, have the challenge of managing their content across multiple PCs and smartphones, Forrester Research says.


Apple is innovating on par with the most notable startups in the personal cloud space, such as Dropbox, Box.net, and Evernote, and is ahead of Google, says Frank Gillett, Forrester Research analyst. Gillett We expects Amazon, Facebook and other major players to pursue personal cloud strategies as well.


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