Without much fanfare, social networking has become a "killer app" for the mobile Web use by smartphone or feature phone users.
Or at least that is what one would surmise based on recent data from GroundTruth, which shows that more than 60 percent of U.S. mobile Web page views are to social networking sites.
A separate study by the GSM Association shows that in December 2009, about half the time they actually were using their mobile Internet access, U.K. mobile users accessing the Internet from their mobiles were going to Facebook.
So far, social networking is developing as the killer app for mobile broadband.
Friday, February 5, 2010
Social Networking Drives Mobile Web Activities
Labels:
mobile broadband,
mobile Web
Gary Kim has been a digital infra analyst and journalist for more than 30 years, covering the business impact of technology, pre- and post-internet. He sees a similar evolution coming with AI. General-purpose technologies do not come along very often, but when they do, they change life, economies and industries.
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