Friday, April 15, 2016

Google, Facebook Drive More than 80% of Referrals to News Sites

Referrals to content sites provide a clear illustration of the “winner take all” nature so often seen in application markets. On the Parse.ly network, for example, more than 80 percent of referrals are generated either by Facebook or Google sites.

source: parsely.com

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Sales Friction Creates Barriers to Buying Behavior

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