Friday, February 5, 2010

Why Do People Watch Online Video?

Cord cutting, the substitution of online video for cable, satellite or telco TV, is not the reason most people watch online video, a new study by Nielsen suggests.

In fact, online video watching competes most with digital video recorder viewing. People essentially are time shifting their viewing, not replacing linear TV as the "cord cutting" thesis suggests.

No comments:

How Big a Problem is Buyer Concentration in the AI Value Chain?

If OpenAI and Anthropic drive 48 percent of Google Cloud revenue in 2027, is that a problem? Some might say “yes,” to the degree that custo...