By 2015, it’s estimated that shoppers from around the world will spend about $119 billion on goods and services bought using their mobile phones, according to a study by ABI Research.
In the United States alone, mobile shopping rose from $396 million in 2008 to $1.2 billion in 2009, and mobile campaign spending also increased by 25 percent to 30 percent over the past year, with companies spending about $313 million.
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