Tuesday, August 3, 2010

Mobile Marketing an Appetizer, Though Some Say it is a Main Course

We are a bit early in the adoption cycle for mobile marketing to be considered a mainstay of the advertising business. It still remains a bit of an appetizer. But enthusiasm is growing.

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Why So Few Firms Can Point to AI-Driven Productivity Gains

Relatively few firms so far have been able to quantify artificial intelligence productivity gains . But that has been the case for computing...